Dispatch 99/Field Manual

Outsider Economics — Launch Checklist

Everything below requires your login. The code is done.

1. DNS & Hosting (5 min)

The app is already deployed — outsidereconomics.com just needs to point to it.

  1. Firebase Console → App Hosting → Settings → Custom Domains
  2. Add outsidereconomics.com
  3. Firebase gives you a DNS target (CNAME or A record)
  4. Go to your domain registrar and point outsidereconomics.com to that target
  5. Wait for SSL provisioning (automatic, usually < 10 min)
  6. Verify: curl -I https://outsidereconomics.com should return 200

Note: The middleware already handles outsidereconomics* hostnames. No code changes needed.

2. Substack Setup (15 min)

  1. Create publication at outsidereconomics.substack.com
  2. Set name: Outsider Economics
  3. Tagline: A field manual for independent economic systems
  4. Upload avatar/logo (use the same wave icon from the site)
  5. Publish posts 1-3 (Substack-ready drafts are in outsider-economics-v2/substack/)
    • Paste each file's content into Substack's editor
    • Twitter hooks are included as comments at the bottom of each file — copy-paste when posting
  6. Schedule posts 4-10 on whatever cadence you want (weekly recommended)

3. Social Accounts (10 min)

  • Create @OutsiderEcon on Twitter/X
  • Bio: Your town isn't broke. It's uncoordinated. The math → outsidereconomics.com
  • Pin first tweet using Option B from twitter-hooks.md post 1
  • Link Substack to Twitter for auto-sharing

4. Amazon Book Listing

  • Verify the link works: https://www.amazon.com/dp/B0F2HZBZFZ
  • Update book description to reference the website
  • Add "Read the full series free at outsidereconomics.com" to the book's back matter if possible

Already Done (no action needed)

  • [x] Website: 5 pages, all rendering, OG metadata on every page
  • [x] Content: 10 posts, ~22K words
  • [x] Twitter hooks: 2-3 options per post
  • [x] Content matrix: 30 rows seeded, all social posts generated
  • [x] Voice guide: outsider-economics-v2/VOICE-GUIDE.md
  • [x] Substack drafts: posts 1-3 formatted and ready to paste
  • [x] Git: all committed and pushed to main